February 12, 2020
video search

How to Leverage Video Search for Your Content

When it comes to online content, video is definitely where it’s at. In fact, research shows that it could actually make up 80% of all online traffic in the coming year. If that doesn’t […]
February 5, 2020
visual search

What Is Visual Search Technology?

Visual search is really starting to gain some momentum and doesn’t look like it’s going to stop any time soon. For example, let’s take a look at some of these eye-opening statistics: – Google […]
January 29, 2020
google featured snippets

How to Optimize Your Content for Google Featured Snippets

In the past, getting to the top of the Google search results was the main objective for ambitious digital gurus, but once again Google has moved the goalposts. Position zero, or Google featured snippets, […]
January 23, 2020
voice search optimization

What Is Voice Search Optimization & How to Optimize for It

If you’re under the impression that voice search is merely a fad, you’re in for a big surprise! All of the top marketing gurus call voice search the future of Search Engine Optimization (SEO), […]
January 17, 2020
site authority

Google’s E-A-T Site Authority Update & How it Impacts You

If you’re into search engine marketing, you know how arduous it can be trying to get a website ranked at the top of the search engine results pages (SERPs). And right when you think […]