What ChatGPT (OpenAI) Is, How It Works, and How It Relates to SEO


Is content created by artificial intelligence the wave of the future? ChatGPT is all the rage, with millions of downloads. This open-source natural-language processing chatbot is the latest creation from OpenAI, a nonprofit intelligence research laboratory whose mission is to ensure that artificial intelligence benefits all humanity.  ChatGPT uses the power of GPT-3 to create …

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Semantic SEO

semantic seo

An effective SEO strategy successfully targets what your audience will search for. If you work in SEO, you already know about keywords. You choose the main word that search engines can use to land on your webpage. That helps put your page on the top of the results screen. Semantic SEO is another layer that …

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Localism and SEO

localism and seo

In our global economy, we don’t think twice about ordering products from halfway around the world. Whether they’re made in a basement in Iowa or a factory in China, they can be shipped to your doorstep.  Etsy, eBay, and Amazon are just a few of the online retailers that can bring visibility to your product. …

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3 Must-Have Google Page Experience Features

page experience

Page Experience is a new tool from Google that measures whether users are experiencing pages the way you intended. Rather than focusing on content, graphics and links, you concentrate on loading time, site security, and other browsing factors.  Building great content is vital, but if users get frustrated and leave before they even get a …

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What You Need to Know About DuckDuckGo SEO

DuckDuckGo SEO

Most SEO specialists concentrate on Google to optimize sites, but the growing popularity of the DuckDuckGo search engine makes it worth a look.  DuckDuckGo reached 100 million searches per day in January 2021, and while this is small compared to Google, it will be a force to be reckoned with if its upward growth trend …

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How Important Is Off-Page SEO?

off-page seo

Before diving in and performing off-page SEO on your website, let’s define what it is first. Off-page SEO involves performing actions that take place away from your website, which increase brand awareness, build trust, build authority, and drive traffic. Two good off-page SEO examples involve using link building strategies to acquire backlinks and leveraging your …

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Why Do You Need Reputation Marketing?

reputation marketing

When you’re looking to purchase a local online service or product, what do you usually do? Well, if you’re like 90% of online consumers, you’ve likely performed online research and read some reviews before you were able to trust that business. This is because prospects tend to trust customer reviews rather than information from skewed …

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Latest Google Algorithm Update: Page Experience

google algorithm update

If you’re concerned about the new page experience Google algorithm update, you can exhale for now since it won’t be rolling out until 2021. On the Official Google Webmaster Central Blog, they detail what this update intends to fix, what these changes mean for your website moving forward, and how to best prepare for it. …

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What is Search Authority?

search authority

Say the internet disappeared and you wanted to know the difference between a neutron star and a black hole. Where would you go? Of course, you’d want to get your information from an expert on the subject, right? Well, not all of us are lucky enough to have an astronomer in our social circles, so …

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Your Website Loading Speed Is More Important Than You Think

website loading speed

When it comes to ranking on Google, you’ve likely spent time lots of time poring over your content and SEO-optimizing your pages to ensure that you’re delivering the best user experience possible for your site visitors. But have you ever thought about your website loading speed? There’s a lot of conflicting information out there about …

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